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Certificate IV Information, Digital Media & Technology: Video Production

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Course Overview

The Certificate IV in Digital Media Technologies (Video Production) is for anyone seeking a successful career as a Digital Media Producer, Assistant Producer or Graphic Designer.

The 36 week course provides students with the knowledge and skills in graphic design, digital video, social media and interactive multimedia technologies. The focus of this course is creating digital video and multimedia resource content with social media in mind.

CURRICULUM

Section 1: DESIGN CONCEPTS & VIDEO FUNDAMENTALS

This subject introduces the fundamentals of Photoshop and Illustrator teaching a broad spectrum of core skills that are common to many creative fields: working with layers and selections; adjusting, manipulating, and retouching photos; painting; adding text; automating; preparing files for output; and more. This subject demonstrates established techniques as well as those made possible by some of the new features unique to Photoshop and Illustrator. The subject will allow students to create work at closely represent current work developed in the surfing industry

  • Learning and customizing the interface and workspace
  • Utilizing various manual and guided selection techniques
  • Working with Adobe Camera Raw
  • Adding special effects with layer styles and Smart Filters
  • Creating Photomerge panoramas
  • Optimizing photos for the web and creating web galleries

This Subject covers the Premiere Pro workflow from a high level, providing a background on how projects go from start to finish before diving into basic clip adjustments, such as color correcting scenes for more dramatic impact, applying transitions effectively, and slowing down and speeding up clip playback. The course includes creative techniques, such as making titles and removing a green screen background from a shot. The subject concentrates on how to capture images using the latest digital capture equipment to maximum effect taking into account different challenges arising for a cinematographer.

  • Adding footage to the Timeline
  • Creating dynamically linked content
  • Making overlay and insert edits
  • Moving edit points
  • Playing a clip backwards
  • Understanding pixel aspect ratio and frame rate
  • Applying motion effects
  • Cutting video to music
  • Compositing with green screen and blend modes
  • Correcting color
  • Creating titles and lower thirds
  • Exporting sequences

Download PDF

This subject teaches fundamentals motion graphics and design techniques in the surfing industry from the ground up. He shows how to gather video, audio, and graphical source materials into layered compositions, make edits and adjustments, and then bring it all to life with a powerful array of visual effects and animation techniques. These skills are demonstrated in a series of increasingly intricate projects. At the end of the program you will be able to utilise the skills in creating visual enhancing visual effective surfing footage

  • Adding footage to the Timeline
  • Creating dynamically linked content
  • Making overlay and insert edits
  • Moving edit points
  • Playing a clip backwards
  • Understanding pixel aspect ratio and frame rate
  • Applying motion effects
  • Cutting video to music
  • Compositing with green screen and blend modes
  • Correcting color
  • Creating titles and lower thirds
  • Exporting sequences

Section 2: SOCIAL MEDIA MARKETING
This subject introduces the student to world wide phenomenon that is YouTube where hundreds of thousands of videos are uploaded every day. In this subject the student explores all the key concepts and techniques necessary to thrive on the site, including viewing, uploading, sharing, and tracking videos. The subject covers building an account, sharing with social networks, and the fundamentals of shooting and editing film for a YouTube audience, namely surfing enthusiasts, as well as tips for creating a brand, removing compression artifacts, and analysing video performance.

  • Searching and viewing videos
  • Creating an account and uploading videos
  • Exporting and compressing
  • Embedding content
  • Creating a customized video channel
  • Authoring a video blog
  • Sharing content via Facebook, Twitter, and other social networks
  • Tracking views, audience demographics, and viewership interest
  • Replacing audio content with Audio Swap tracks
  • Including closed captions and custom annotations
Camera
6 Weeks
This subject introduces the students the theory and practical techniques of shooting digital video. Students will learn terminology, such as progressive, interlaced, frame rate, data rate, fps, aspect ratio, sample rate, resolution, waveform, and many more. Those with no prior knowledge of editing software will acquire a firm grasp of DV editing though this course. Practical shooting will be conducted at a number of well known surfing locations on the Gold Coast learning the fundamental techniques of how to shoot in a natural environment.

Topics include:

  • Composition
  • What is depth of field
  • Difference between Linear and non linear capturing
  • Cinematography
  • OHS fundamentals
  • Looking after and setting up equipment
  • Using filters

 The subject introduces the student to project management and how to take a project from start to finish. Students examines the concepts of project management, from defining the problem, establishing project objectives, and building a project plan to meeting deadlines, managing team resources, and closing the project. The subject also provides tips for reporting on project performance, keeping a project on track, and gaining customer acceptance. The project will evolve around creating a small 5 minute video on the topic of their choice.

Topics include:

  • Understanding projects and project management
  • Exploring project management software options
  • Gathering requirements
  • Identifying deliverables and success criteria
  • Creating a scope statement
  • Identifying stakeholders
  • Building a work breakdown structure
  • Identifying resources
  • Building a schedule
  • Creating a risk management plan
  • Developing a change management plan
  • Understanding team dynamics
  • Gathering data
  • Evaluating project schedule and cost performance
  • Documenting lessons learned
  • Closing contracts, accounts, and transitioning

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Level Intermediate
QUALIFICATION ICT40815
Course Duration: 50 Weeks Study Period: 36 Weeks Holidays: 14 Weeks
INSTITUTION ACIT
Branch Gold Coast
Seats Available 30
Domestic Fees $8900
International Fees $10,100
Price $10,100.00

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